Why work with GA-AGENCY
01
Over 30 years of experience in media and social impact work, with a track record of creating award-winning content with proven, independent impact evaluations.
02
Expertise at the intersection of non-profit and private sectors, with experience running an NGO with proven impact and communicating the “business case” for social good to corporate stakeholders spanning a range of global media networks.
03
Extended network of experts in the field of media for impact, spanning corporates in the media and entertainment industry, charitable foundations and the wider NGO world.
04
Focus on evidence-based storytelling, with a deep knowledge of grounding content approaches in data and connecting reach and engagement to measurable impact.
05
Understanding of the interrelationship between media and culture, having worked extensively in markets spanning Africa, Asia, Europe and the Americas.
06
Passionate about the potential of storytelling to lead positive change in the world, driven by in-depth understanding of what it takes to use entertainment-focused content to build empowering communities, foster understanding and change behaviours and social norms.
Born from a passion to empower changemakers, GA-AGENCY partners with mission-driven organisations, from small NGOs to global philanthropic foundations, to harness the power of storytelling.
Leveraging the founder’s three decades of experience and expertise in global media platforms and social impact, GA-AGENCY provides a unique blend of strategic vision, storytelling expertise, cultural understanding, and knowledge of the most effective, entertainment-focused routes to challenge societal needs and norms.
GA-AGENCY helps organisations big and small cultivate their brand and message, amplify their reach and funding, and drive positive impact in the forms of social norms change, behavioural impact and demand-generation amongst audiences, with specialities in HIV & AIDS, Sexual Reproductive Health and Rights, Gender Equity, Global Health, and a keen interest in their intersections with Climate.
Building a community of changemakers is core to our mission and values at GA-Agency. That's why mentoring, coaching and providing pro-bono services are weaved into our company culture. By investing in brilliant individuals and organisations, our individual and collective impacts will multiply.
What We Do
We help organisations achieve their strategic vision and ambition, supporting them in crafting a compelling narrative that highlights their ambition and the journey that defines their purpose. We are packed full of Big Ideas that can be scaled up and down, and translated into real-world outcomes.
VISION & STRATEGIC DEVELOPMENT
Vision
We leverage award-winning media and entertainment experience, to advise organisations on their development of stories that will resonate with their target audience and improve the impact of their messaging.
We provide Executive Producer support on a range of creative projects, helping to deliver content that is entertainment-driven, grounded in evidence, and tracks and quantifies measurable impact.
We help to develop campaigns across a multitude of platforms that target diverse audience groups.
STORYTELLING & COMMUNICATION
Shape
Measure What Matters: With experience working with leading evaluation specialists, we help to ensure impact goals are linked to measurable outcomes, building a strong evidence base for learning, and which will resonate with partners and funders.
IMPACT & PARTNERSHIP GROWTH
Impact
Our Areas of Focus
HIV & AIDS, SEXUAL AND REPRODUCTIVE HEALTH AND RIGHTS
We work with those who advocate for access to comprehensive healthcare services for all.
GENDER JUSTICE
We support organisations working to achieve equal rights and opportunities for all genders and address the unique challenges faced by women and marginalised groups.
THE FUTURE OF GLOBAL HEALTH
We address a range of global health issues, highlighting the link between climate change and health outcomes both for communities in the present and generations to come.